Huawei's patent foreshadows a mid-range smartphone Watch NOVA

Huawei, a Chinese electronics titan, has filed a new patent that teases a forthcoming watch named the NOVA Watch.

The name suggests that this is a device in the middle of the range. The Huawei Nova and Huawei Nova Plus are already part of the company’s NOVA product line. Both smartphones are mid-range models that were first introduced during IFA 2016 in Berlin.

These are decent items that seek to outperform similarly priced competitors in terms of build quality and appearance. The Nova 8 and Nova 8 Pro are two of the most recent additions to the range. Smart speakers and headphones are among the other items available.

There’s even talk of the Nova brand becoming its own entity. Something along the lines of the Honor separation.

Watch NOVA

A NOVA smartwatch has been rumored for a few years. But it is only now that we are receiving official confirmation.

This takes the form of a trademark application for NOVA Watch in China. The product name is revealed in a January 11th filing, but nothing else.

Huawei’s patent foreshadows the company’s future mid-range smartphone. Watch NOVA

It’s no surprise that the Chinese company wants to expand its footprint in the smartwatch market. According to a recent survey by Counterpoint Research, they’ve been doing quite well lately. This is an increase in their global market share from 10% to 15%. (up to the third quarter of 2020).

Huawei has even narrowed the distance between itself and Apple. However, the Cupertino company maintains first place with a 28 percent share of global smartwatch shipments.

Huawei’s impressive showing followed the announcement of the Huawei Watch Fit and the higher-spec Watch GT2 Pro. Both devices were well-received by the public.

The NOVA Watch could be aimed at a younger demographic. Something that appears to be fashionable yet does not cost an arm and a leg. There is no word on when the product might be released, but we expect it to be disclosed later this year.

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